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Archival description
CA ON00340 F515-12-6 · Subseries · 1961-1972
Part of United Church of Canada Division of Communication fonds

Subseries contains production files concerning projects produced by Religious Television Associates in partnership with the Department of Broadcasting 1961-1972. Included are files kept by Keith Woollard and Peter Flemington, a producer for RTA and liaison with the Department of Broadcasting.

United Church of Canada. Division of Communication.
Records of the Directors
CA ON00340 F515-12-2 · Subseries · 1942-1978, predominantly 1956-1978
Part of United Church of Canada Division of Communication fonds

Subseries contains the records of Keith Woollard who served as the Associate Secretary responsible for the Department of Broadcasting during its existence, and the records of Des McCalmont who served as media staff. Subseries contains project files, scripts and correspondence 1942-1978.

United Church of Canada. Division of Communication.
CA ON00340 F515-10-7 · Subseries · 1974-1982
Part of United Church of Canada Division of Communication fonds

These Things We Share was a United Church TV Project authorized by the General Council Executive in 1978. The program was meant to present on national TV the varied ways in which the gospel is experienced and shared in the plurality of the United Church and the current activities of the Church. The end goal was to foster people’s faith and move to actualize it.

Subseries contains planning documents, evaluations and photographs concerning These Things We Share 1974-1983.

United Church of Canada. Division of Communication.
CA ON00340 F515-10-5 · Subseries · 1975-1980
Part of United Church of Canada Division of Communication fonds

In 1975 Media Outreach replaced term Media Plan to reflect the change of moods, motives and emphases in the media strategies developed by the Conferences and supported by the National Division. The focus of Media Outreach was on faith that makes people “tick” rather than faith in action. Hence, material was produced in co-operation with the Division of Mission in Canada. The Division of Communication developed a Media Outreach Task Force to encourage and assist the Maritime Conference and the Saskatoon Presbytery to design these informational-motivational campaigns. The same task group also communed with local congregations, presbyteries etc. to create a guidebook for media outreach.

Subseries contains reports, correspondence and notes re Media Outreach 1975-1980.

United Church of Canada. Division of Communication.
CA ON00340 F515-10-6 · Subseries · 1974-1975
Part of United Church of Canada Division of Communication fonds

The 50th Anniversary Committee of The General Council appointed a small subcommittee to design a television program for Sunday, June 8 1975 to fill provided CBC air time. The Division of Communication was very involved in the project and Frank Brisbane chaired the subcommittee.

Subseries contains reports and planning documents re the broadcast of the 50th Anniversary Presentation 1974-1975.

United Church of Canada. Division of Communication.
CA ON00340 F515-10-3 · Subseries · 1973-1974
Part of United Church of Canada Division of Communication fonds

Media Plan I was established out of Mediamix through Bruce Marsh. Marsh prompted the Division to design a new approach to reach United Church members through TV spots in primetime programming with the purpose of informing United Church members about the message and work of the Church in order to foster financial involvement. In that process members of the general public would be informed and develop an appreciation of the Church and its projects to prompt a positive response. Media Plan I was the name given to the pilot educational campaigns in Barrie, Peterborough and Ottawa in early 1974. The report on this project indicated that TV spots reached a broad United Church audience with strong acceptance but the radio spots followed at a distance when reaching members. However while using guest personalities on radio reached fewer people those listening were impacted.

Subseries contains correspondence, reports, promotional material, financial records and press re Media Plan I 1973-1974.

United Church of Canada. Division of Communication.
CA ON00340 F515-10-4 · Subseries · 1974-1975
Part of United Church of Canada Division of Communication fonds

Media Plan II was developed in response to Media Plan I but referred to any Media Plan education campaign which used the existing TV and radio spots. Thunder Bay, B.C. Conference and the Golden Horseshoe were the test sites.

Subseries contains correspondence, reports, financial records etc. of Media Plan II 1974-1975.

United Church of Canada. Division of Communication.
CA ON00340 F515-10-1 · Subseries · 1968-1969
Part of United Church of Canada Division of Communication fonds

Respond by Sharing in a Variety of Projects (R.S.V.P.) Telecasts were fundraising campaigns to promote a million dollar increase in contributions to international aid and development. The telecasts were produced by the Broadcasting Department. They were filmed in Winnipeg and featured United Church Moderator Dr. Bob McClure. The spots aired in late 1968 and surveys were collected in 1969.

Subseries contains correspondence, reports and press concerning R.S.V.P. Telecasts 1968-1969.

United Church of Canada. Division of Communication.
Records related to Mediamix
CA ON00340 F515-10-2 · Subseries · 1970-1973
Part of United Church of Canada Division of Communication fonds

Mediamix was a national advertising programme constituted by the 25th General Council. Mediamix was created in partnership with Stewardship Services Department and in consultation with other denominations. The goal of the programme was to convey to Church members and the public at large the positive work of the mission of the Church and the need for support of these policies and programs.

Subseries contains minutes, correspondence, reports, press, financial documents etc. concerning the production of Mediamix 1970-1973.

United Church of Canada. Division of Communication.